ToneTargeting
ToneTargeting Ensures the Right Audience is Targeted
Foster the People fans are 78% more likely than average to be IT decision makers as a profession
Rihanna fans are 189% more likely than average to be interested in travel on cruises
Drake fans are 138% more likely than average to shop for AT&T Wireless
Adele fans are 89% more likely than average to shop for travel to Australia
John Lennon fans are 101% more likely than average to be pet owners
Zac Brown Band fans are 43% more likely than average to shop for a car rental.
Purchasing behavior can be predicted by analyzing music interests: that's the core of ToneMedia.
ToneTargeting is our patent-pending, proprietary technology that uses searched-for lyrics as a key consumer indicator. Some of the things we predict include buying habits, hobbies, lifestyle activities, and over 900 other behavioral-based segments.
Just tell us the audience you're looking to target, and ToneTargeting will do the rest!